Your Author Newsletter Should Be Your #1 Sales Tool

Let’s Make It Finally Work Like One.

The Reader Relationship System is a complete plug-and-play system that gives you 12 months of newsletter content, done-for-you templates, email sequences, reader magnets, design assets, and automation workflows, so you can grow your list, nurture your readers, and sell more books without feeling overwhelmed, inconsistent, or stuck.

Stop guessing. Stop starting over.

Start emailing with confidence, strategy, and ease.

You want to send a great author newsletter…but the reality looks more like this:

❌ You stare at the blinking cursor with zero ideas

❌ You don’t know what readers actually want from your emails

❌ Every month feels rushed, inconsistent, or last-minute

❌ You send “I know I haven’t emailed in a while…” way too often

❌ You’re not sure if you’re selling too much… or not enough

❌ You can’t keep up with designing pretty graphics or templates

❌ You’ve been meaning to create a reader magnet… for months

And worst of all…You KNOW a newsletter is important…

but it keeps sliding to the bottom of the list.

The struggle is real.

And honestly?

It’s not your fault.

You’ve never been taught how to write strategic, high-converting author newsletters that build superfans.

Until now

INTRODUCING THE SOLUTION:

THE READER RELATIONSHIP SYSTEM

Your entire author newsletter + email marketing system in one place.

A complete, plug-and-play framework for authors who want to:

✨ Build a loyal, engaged mailing list

✨ Send consistent newsletters without stress

✨ Deepen reader connection

✨ Increase book sales organically

✨ Professionally present their brand

✨ And stop guessing what to send every month

This is your new author email headquarters.

I'm Ready to Transform My Newsletter!

Check out some of our students' results

Ann Parker - Romance Author

I Finally understand what I’m doing with my newsletter.”

“Before this system, my newsletter was something I constantly avoided because I never knew what to send or worried I was ‘doing it wrong.’ The Reader Relationship System changed that completely. I now have a clear plan, automated sequences running in the background, and confidence every time I hit send. This is the first time email marketing has felt manageable — and even enjoyable.”

Emily Andrews - Debut Author

“This feels like having a marketing brain I can borrow.”

“What I love most about this system is how thoughtful it is. It’s not about blasting emails or selling nonstop. It’s about building real relationships. The templates, automations, and planning tools took so much pressure off me. I stopped overthinking and started showing up consistently, and my engagement has noticeably improved.”

Lydia Cincsceo - Historical Fiction Author

“Everything connects, and that’s the magic.”

“I’ve taken other courses where you learn pieces of email marketing, but nothing ever felt connected. This system is different. My website, reader magnets, welcome sequence, newsletters, and launches all finally work together. I’m spending less time stressing about marketing and more time writing, which is exactly what I wanted.”

WHAT YOU GET INSIDE THE READER RELATIONSHIP SYSTEM

This system includes everything you need to plan, write, design, and automate your emails for an entire year.

Here’s just a taste of what you’ll get:

  • A complete, step-by-step email marketing system built specifically for fiction and nonfiction authors

  • A full training curriculum that shows you what to send, when to send it, and why it works — without overwhelm

  • The Welcome Sequence System
    Turn new subscribers into connected readers automatically

  • Reader Magnet & List-Building Framework
    Create irresistible reasons for readers to join your list

  • The 12-Month Newsletter Engine
    Know exactly what to send all year long — no blank-page stress

  • 48 done-for-you newsletter templates
    Copy, paste, personalize, and send with confidence

  • A full 12-month detailed newsletter calendar
    With 10 strategic newsletter ideas per month

  • The Book Launch Email System
    Complete launch sequences that integrate seamlessly with your regular newsletters

  • Advanced Automation Lab
    Build systems that work in the background so you don’t have to email manually

  • Evergreen engagement loops
    Keep readers warm and connected all year long

  • Re-engagement sequences
    Gently reconnect with quiet subscribers and protect deliverability

  • Pre-launch warm-up sequences
    Prepare your list so launches feel supported instead of stressful

  • Reader preference survey sequences
    Learn what your readers want — then segment intelligently

  • Birthday & anniversary automations
    Create surprise-and-delight moments readers remember

  • Smart segmentation strategies
    Segment by interest, genre, engagement, and behavior — without complexity

  • Newsletter branding Canva templates
    Headers, dividers, CTAs, book features, and footers for a polished, consistent look

  • Metrics & optimization dashboard
    Track what’s working without data overwhelm

  • Traffic source tracking
    Know exactly where your subscribers are coming from

  • Growth tracking & unsubscribe insights
    Understand list health without panic or second-guessing

  • Troubleshooting guides & flowcharts
    Know exactly what to do when numbers dip or something goes sideways

🎁 Bonus Resources Included

  • The Author Email Swipe File Library
    20 realistic email examples with fiction + nonfiction versions

  • Quarterly Newsletter Planning Toolkit
    Plan your emails in a way that fits your energy and creative seasons

  • Done-for-you worksheets, templates, and checklists
    So you’re never starting from scratch

💛 What This System Ultimately Gives You

  • Confidence in your email strategy

  • Consistency without burnout

  • Stronger reader relationships

  • Better launches

  • A newsletter that finally feels sustainable

Again, the results don't lie...

Michael James - Mystery Author

“This turned my newsletter from a chore into something I actually look forward to.”

The Reader Relationship System Beta Tester

“The templates alone were worth it. I sent my first newsletter in months the same day I bought this.”

Booked On Social author client

“Sarah’s strategy is genius. I finally understand how newsletter marketing actually works.”

Ready to finally have an author newsletter you feel proud of?

Get instant access to all of the course modules and get started with The Reader Relationship System!

Today only - get $100 off!

Instant Access to All Course Content

$297!

$397

(Or 3 payments of $110)

Enroll Now
Payment Plan Available!

💛 Everything You Get Today for $297

(Regularly $397 — today only $100 off)

  • The Complete Reader Relationship System
    A step-by-step email marketing framework for authors
    Value: $497

  • The Welcome Sequence System (done-for-you)
    Turn new subscribers into connected readers automatically
    Value: $197

  • The 12-Month Newsletter Engine
    Know exactly what to send all year — no blank page stress
    Value: $297

  • 48 Plug-and-Play Newsletter Templates
    Copy, paste, personalize, and send
    Value: $197

  • Full 12-Month Detailed Newsletter Calendar
    With 10 strategic email ideas per month
    Value: $147

  • The Book Launch Email System
    Cover reveal, pre-order, launch week, post-launch, and backlist sequences
    Value: $397

  • Advanced Automation Lab
    Evergreen loops, re-engagement, warm-up sequences, surveys, celebrations
    Value: $297

  • Newsletter Branding Canva Templates
    Headers, CTAs, book features, footers, and more
    Value: $197

  • Metrics & Optimization Dashboard
    Track growth and engagement without data overwhelm
    Value: $147

  • Traffic Source & Growth Tracking Tools
    Know what’s working so you can focus your energy
    Value: $97

Proven Processes. Proven Success.

Get exclusive, expert-built systems designed to help authors grow genuine reader relationships — without overwhelm, guesswork, or burnout.

📬 The Welcome Sequence System

Turn new subscribers into connected readers with a proven, automated first impression that builds trust from day one.

📆 The 12-Month Newsletter Engine

Never wonder what to send again. Get a full year of strategic newsletter guidance that keeps readers engaged all year long.

🚀 The Book Launch Email System

Confidently promote your books with launch sequences that integrate seamlessly into your regular newsletters.

📊 Metrics & Optimization Dashboard

Track what’s working (without data overwhelm) so you can grow with clarity and confidence.

🎨 Newsletter Branding Templates

Create polished, recognizable emails with done-for-you Canva templates that make every send look intentional.

🔁 Advanced Automation Lab

Set up evergreen systems that nurture readers, re-engage quiet subscribers, and support launches automatically.

Who’s this course for?

This course is not for everyone. Here’s who should enroll:

Who Should Enroll

This is for you if…

  • You’re an author who wants to grow a loyal, engaged readership

  • You want to stop wasting time wondering what to send

  • You want a done-for-you system you can use immediately

  • You want your newsletter to actually sell books

  • You’re tired of feeling behind or inconsistent

  • You want a professional, polished newsletter presence

  • You want your list-building to finally WORK

    This system works for traditional, indie, hybrid, fiction, and nonfiction authors.

     

Who Should Not Enroll

This system is not a fit if:

  • You don’t want to email your readers

  • You aren’t willing to send newsletters consistently

  • You don’t want to build reader connection

  • You don’t want a system, only quick tips

    If you want a truly plug-and-play system, you are in the right place.

Frequently Asked Questions

Still Have Questions?

That’s completely normal. Investing in a system like this is a big decision, and you deserve to feel confident before you move forward.

Below, you’ll find answers to the most common questions authors ask about The Reader Relationship System, including who it’s for, how it works, and what to expect after you join.

If you don’t see your question answered here, trust that this system was built to support you, not overwhelm you, and to grow with you at every stage of your author journey.

Is this system right for fiction and nonfiction authors?

Yes. Everything inside The Reader Relationship System is designed to work for both fiction and nonfiction authors. Throughout the training and templates, you’ll see guidance and examples for both, with simple tweaks so you can tailor the system to your specific audience.

Do I need a big email list for this to work?

Not at all. This system works whether you’re starting from zero or already have a list. In fact, it’s especially helpful if your list is small or inconsistent because it shows you how to build strong reader relationships from the very beginning.

How much time will this take to implement?

You don’t need to do everything at once. Many authors start by setting up just one piece (like the welcome sequence or monthly newsletters) and build from there. The system is designed to grow with you, at your own pace.

What email service providers does this work with?

The strategies and templates work with all major email service providers, including MailerLite, ConvertKit, ActiveCampaign, and others. The focus is on what to send and how to structure it — not locking you into a specific platform.

Is this more strategy or more templates?

Both. You’ll get clear training so you understand why things work, plus a large library of plug-and-play templates so you’re never starting from scratch.

I’m overwhelmed by marketing. Will this make it worse?

No — this system was built specifically for authors who feel overwhelmed by marketing. Everything is broken into manageable steps, and you’re encouraged to implement only what fits your current season and energy.

Can I reuse this system for future books and launches?

Yes. This is not a one-time-use product. You can reuse the sequences, templates, and planning tools for every book, series, or launch moving forward.

Do I get access forever?

Yes. You’ll have ongoing access to the training and resources so you can return to them whenever you need a refresher.

What if I decide it’s not for me?

Because this is a digital product with immediate access to all materials, all sales are final and refunds are not offered.

That said, this system has been built carefully and intentionally for authors who want clarity, consistency, and confidence with their email marketing, and I’m confident you’ll find real value inside.

Is this a course I have to finish in order?

No. While there’s a recommended path, you can jump to the parts that are most relevant to you right now. The system is flexible and designed to support different stages of your author journey.

Will this help me sell more books?

This system focuses on building strong reader relationships, which naturally leads to better engagement, stronger launches, and increased long-term book sales. It’s not about aggressive selling; it’s about trust and consistency.

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About Us: Booked on Social helps authors build authentic online communities, grow their readership, and market their books with confidence. Founded by Sarah Shaw, we provide strategies and resources that make social media simple—and effective—for authors.